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Top PR/Public Affairs Podcasts every Professional should Subscribe to
Podcasts are a valuable and convenient resource Especially for busy public PR professionals who...
Ways Social Media is Affecting Public Affairs
It’s no secret that social media has affected the way businesses run their daily public relations...
Difference between Public Affairs and Advertising
There is a common misconception that advertising and public affairs are the same thing. ...
What is Interruption Planning?
No matter how much you plan for the worst and hope for the best, no company is immune to disaster....
Crisis Management
In the wake of any crisis, proper management and execution is key to being able to exit the other...
What Constitutes an Online Crisis?
Social media is an indispensable tool for promoting your company, communicating with clients, and...
How does Content Marketing relate to Advocacy?
What is Customer Advocacy? Customer advocacy is a form of customer service that...
What is Grassroots Engagement?
You’ve probably heard the word “grassroots” a lot in recent years. You may have only the...
How to Conduct a Media Tour
A media tour can be a great opportunity to gain positive press for your organization. It...
The Path from Public Opinion to Public Policy
In a democratic society, citizens can influence and participate in decision-making. As a...
What is Civic Innovation?
Put simply, civic innovation is the practice of changing the way that a society works at any...
Public Affairs in Marketing
Every industry is affected by public affairs, and marketing is no exception. A successful...
What is Disruption Planning?
There are many things that can threaten your company’s success. Crises can take the form of...
What is Public Affairs?
Public affairs is a field that mediates between citizens, governments, and organizations. ...
Why Millennials are so Important to Connect with
A lot of people see millennials on their smartphones and think that they’re selfish and unaware of...
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