You’ve probably heard the word “grassroots” a lot in recent years. You may have only the...
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How to Conduct a Media Tour
A media tour can be a great opportunity to gain positive press for your organization. It...
The Path from Public Opinion to Public Policy
In a democratic society, citizens can influence and participate in decision-making. As a...
What is Civic Innovation?
Put simply, civic innovation is the practice of changing the way that a society works at any...
Public Affairs in Marketing
Every industry is affected by public affairs, and marketing is no exception. A successful...
What is Disruption Planning?
There are many things that can threaten your company’s success. Crises can take the form of...
What is Public Affairs?
Public affairs is a field that mediates between citizens, governments, and organizations. ...
Why Millennials are so Important to Connect with
A lot of people see millennials on their smartphones and think that they’re selfish and unaware of...