The Path from Public Opinion to Public Policy

The Path from Public Opinion to Public Policy

In a democratic society, citizens can influence and participate in decision-making.   As a result, it is critical that citizens be informed about the impact of any potential policy, because they, like politicians, have a say in what public policy looks like....
What is Civic Innovation?

What is Civic Innovation?

Put simply, civic innovation is the practice of changing the way that a society works at any level.   Anything that increases civic engagement, improves a city’s infrastructure, or increases societal wellbeing could be considered a form of civic innovation....
Public Affairs in Marketing

Public Affairs in Marketing

Every industry is affected by public affairs, and marketing is no exception.   A successful marketing campaign may influence public opinion, but to be successful, marketing strategies must be informed by public opinion. In marketing as well as public affairs, one...