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Crisis Communications 101: What to Have in Place Before a Crisis Hits

Crisis Communications 101: What to Have in Place Before a Crisis Hits

by Cesar R. Hernandez | Sep 27, 2026 | Reputation & Crisis Management

Crisis Communications 101, By the time most organizations think seriously about crisis communications, the crisis has already started. A data incident, an executive controversy, a product failure, a lawsuit and suddenly leadership is drafting a statement under...
Public Affairs vs. Public Relations: Why Buyers Confuse Them

Public Affairs vs. Public Relations: Why Buyers Confuse Them

by Cesar R. Hernandez | Sep 27, 2026 | Public Affairs & Government Relations, Public Relations & Media Relations

If you’ve ever searched for “PR firm” while actually needing help navigating a regulatory issue, you’re not alone. Public affairs and public relations are distinct disciplines, but the language buyers use to describe what they need rarely...
How to Choose a PR Agency for Your Tech Startup

How to Choose a PR Agency for Your Tech Startup

by Cesar R. Hernandez | Sep 27, 2026 | Public Relations & Media Relations

Choosing a PR agency for a tech startup is different from choosing one for almost any other kind of business. The audience is more specialized, the story is often more technical, and the stakes of getting it wrong a bad round of coverage right before a funding...
How Tech Startups Should Approach PR From Day One

How Tech Startups Should Approach PR From Day One

by Cesar R. Hernandez | Sep 24, 2026 | Public Relations & Media Relations

Most tech startups treat PR as something to think about later after the product ships, after the seed round closes, after there’s “something to announce.” By the time many founders bring in a PR agency for tech companies, they’re already...
What Is Government Affairs Consulting, and Does Your Company Need It?

What Is Government Affairs Consulting, and Does Your Company Need It?

by Cesar R. Hernandez | Sep 21, 2026 | Public Affairs & Government Relations

What Is Government Affairs Consulting? Every organization operates within a web of laws, regulations, and government relationships whether it engages with them directly or not. Government affairs consulting exists for the moment an organization realizes it can no...
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  • Crisis Communications During Litigation: What to Say, and What Not To
  • How PR and Public Affairs Teams Should (and Shouldn’t) Use AI
  • Crisis Communications 101: What to Have in Place Before a Crisis Hits

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